Engineering Insights

I’ve found that in my chats with founders I keep coming to some common themes. And it doesn’t matter if the founder has been working on technology all his life or if he has no idea about software. One of those common themes is the discussion about how to make decisions about the actual user interface of the features that she has been dreaming up. For the technically minded founder it becomes a thing of do I use this pattern or that, or a strong bias of some type (e.g. “less i